CZ/SK verze

Michal Schaffer leads marketing in CZ LOKO

Michal Schaffer leads marketing in CZ LOKO
photo: CZ LOKO/press materials/Michal Schaffer leads marketing in CZ LOKO
20 / 08 / 2021

Michal Schaffer (39) has become a new manager of the Marketing Department of the locomotive manufacturer CZ LOKO. In addition to standard marketing and PR activities, he has also been responsible for the EASYRENT locomotive rental, acquisition of new markets and business development since August as part of organisational changes. Therefore, the newly established Customer Service, for the operation of which Daniel Pallavicini is responsible, is also a part of his department.

“It is a new challenge for me. I want to focus primarily on strengthening the CZ LOKO brand in the markets of Western Europe. The goal is to be the first choice of potential European customers,” says Michal Schaffer. He replaced Jan Hošek in this office, who had left the company.

Michal Schaffer graduated from the University of Pardubice after studying the Secondary School of Electrical Engineering. He has been working for CZ LOKO since 2017; in the past, he held the positions of Key Account Manager and Sales Team Leader.